METHODS, SYSTEMS AND MEDIA FOR PRESENTING MEDIA CO

专利名称：METHODS, SYSTEMS AND MEDIA FOR

PRESENTING MEDIA CONTENT THAT WASADVERTISED ON A SECOND SCREEN DEVICEUSING A PRIMARY DEVICE

发明人：CHAMPY, Adam申请号：EP16784683.1申请日：20161007公开号：EP3360101A1公开日：20180815

摘要：Methods, systems and media for presenting media content that was advertisedon a second screen device using a primary screen device are provided. In someimplementations, a method for advertising media content to a user is provided, themethod comprising: receiving an advertisement request from a computing device;receiving association information indicating that the computing device is associated with amedia presentation device; receiving user account information associated with the useraccount; in response to the advertisement request, selecting an advertisement for mediacontent based at least in part on the association information and the user accountinformation; determining whether an indicator of subscription status of the user accountto a service is to be presented in connection with the selected advertisement; causing theadvertisement to be presented by computing device, wherein the advertisement isassociated with instructions that, in response to interaction with the advertisement, causethe computing device to instruct the media presentation device to present the mediacontent and the indicator of subscription status; receiving input indicating that the

indicator of subscription status has been selected; causing an application associated withthe service to be transmitted to the computing device; and updating the subscriptionstatus of the user account in connection with the service.

申请人：Google LLC

地址：1600 Amphitheatre Parkway Mountain View, CA 94043 US

国籍：US

代理机构：Boult Wade Tennant LLP

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